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marketing

Operations

Optional add-ons make up 76% of GVSU meal plans sold in 2014

Jan. 09, 2015

According to the campus dining website, 76 percent of meal plans sold in 2014 were from students who were not required to have a meal plan but chose to add one on after their freshmen year.

Operations

Texas high school offers personalized cafeteria menu

 Jan. 07, 2015

Lewis also plans to capitalize on the success of the salad bar by adding a sandwich area where students can design their own lunches Subway style.

Operations

Union bashes Au Bon Pain’s menu in new P.R. campaign

Dec. 19, 2014

After skirmishes over some of the bakery-cafe chain's hospital and airport units, United Here is telling consumers that Au Bon Pain's menu is anything but healthful.

Menu

Out on display cooking

By Kate Parham Kordsmeier on Dec. 16, 2014

Display cooking evokes the senses—sight, sound, smell and taste—which creates intrigue and invites the guest to investigate,” says Paul Houle.

Operations

School district offers prizes to kids who eat healthy

Dec. 15, 2014

A Colorado school district is raffling off prizes such as movie tickets and iPods to students who decide to buy lunch at any campus cafeteria in town.

Operations

Florida introduces students to veggies at produce show

Nov. 17, 2014

The state Department of Agriculture used the same sort of trade-show format that suppliers might use to interest foodservice operators in a product.

Operations

School tries Happy Meal-type prize to promote healthy eating

Nov. 17, 2014

At a Cincinnati elementary school, children who order and eat a better-for-you “power plate” are rewarded with a small prize like the one they might get in a McDonald’s meal.

Operations

How to renovate to satisfy new consumer generations

By Megan Warmouth on Nov. 14, 2014

Sales and satisfaction figures declined as Millennial students bypassed the Northside Café at the University of Nevada Reno (UNR) on their way to other campus venues.

Operations

School’s bid to boost participation proves controversial

Nov. 13, 2014

An offer for a $1 ice cream dessert could only be used by students who ate a meal from the cafeteria, angering parents of children who bring their lunches from home.

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Peer-to-peer marketing

Nov. 07, 2014

We hired interns to support the promotion of meal plans and dining services throughout the year.

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