A flexible approach
Member participation in the food program varies, Shaw notes, depending on which variation of it is being offered at the time. In addition to its in-house options, Mod’s HQ has provided offerings from local bakeries and offered specials prepared by a visiting chef. As the brand looks to roll out more locations, she says, it will likely adopt what makes sense for that particular area, whether that’s hosting pop-ups, partnering with local eateries or having a rotating roster of chefs on site.