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BrandInsight
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Simplot

Simplot

We all know today’s foodservice consumer is craving real foods and making much more informed choices. And Simplot has more of the diverse foods they desire, helping you nurture their needs and your business. We’ve stayed true to our founder’s roots to deliver a market-leading lineup of relevant, delicious foods you can trust—all backed by over 80 years of proven foodservice expertise. Starting from the invention of the first commercial french fry and continuing to this day, we deliver a market-leading lineup of relevant, delicious foods.

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Simplot

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Menu

Capitalize on customization with bowl meals

Check out these inspired ways to add grain- or pasta-based bowls to the menu.

Operations

4 time- and labor-saving tips for healthcare foodservice

Here are a few tips for easing the labor crunch and saving time without sacrificing taste.

Menu

Spring into the new season with in-demand ingredients

Just as spring brings eagerly anticipated green growth on the ground and on the trees, spring menus lend color and vibrancy to foodservice menus and signal a return to favorite seasonal ingredients.

Menu

Plant-forward foods grabbing more menu real estate

Today’s foodservice patrons, increasingly mindful of the connection between diet and health, are shifting away from animal proteins and toward choices that lean heavily on produce, plant-based proteins.

Menu

For the love of french fries

Here are three ways operators can capture students’ attention and satisfy their french fry cravings.

Menu

Making room for fruit

Foodservice operators should be looking for more ways to include fruit throughout the day—in more ways than in just a fruit salad.

Menu

Summer menus sizzle with shareable dishes

The summer months herald a different style of eating for many consumers, who may be to seek lighter meals and fresh ingredients.

Menu

Versatile ingredients give noncommercial chefs creative freedom without the labor

By using pre-roasted veggies and fruits instead of making everything from scratch, kitchens can offer the delicious foods diners are clamoring for, without adding stress to the kitchen staff.

Menu

New ways to offer a customer favorite

Fries can present a bit of a conundrum for noncommercial foodservice operators. They are almost always going to be included on a menu because they are one of the most ubiquitous of sides. But there’s ...

Menu

Food trends come and go, but fries remain a culinary constant

Learn more about the continued love affair consumers have with the french fry and get some ideas for new takes on a favorite menu item.

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