Jonathan Deutsch, Ph.D.

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Jonathan Deutsch, Ph.D. is our Advice Guy and Professor of Culinary Arts and Food Science at Drexel University in Philadelphia. He is the author of six books, including They Eat That? A Cultural Encyclopedia of "Weird" Foods (ABC-CLIO, 2012).

Articles by
Jonathan Deutsch, Ph.D.

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Is it time to retire your QR code menu?

Operators should put guests' perspective ahead of their own, Advice Guy says.


Should managers adhere to no-cellphone policies?

My feeling is that phones distract staff from prioritizing guests, and introduce an unnecessary and unsanitary item into a foodservice setting.

If a multilingual employee fails a certification exam in English, should an operator pay for a retake in another language?

The short answer is yes, but with a strategy. Use review sites to listen to your customers, because they are talking. Then develop a strategy with your team.

An employee manual can be a valuable tool for your operation, but it is only effective when used correctly. addressing these points should alleviate missteps.

Having the right equipment can make an operation more efficient, consistent and profitable. The real question is: Will that solve your problem?