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marketing

Operations

College hosts cooking competition to sharpen staff skills

 By FSD Staff on Jan. 12, 2017

The competition, sanctioned by the American Culinary Federation, also gives the school a platform to promote its dining services.

Operations

Aramark stokes football rivalry with college-themed sandwiches

 By FSD Staff on Jan. 06, 2017

The sandwiches, created for a championship game, are topped with ingredients signature to the teams’ hometowns.

Steal This Idea

Marketing and operations ideas worth stealing

By Kelsey Squire on Dec. 27, 2016

Consider some of these tactics implemented by operators across the country.

Operations

Senior living communities enhance dining to attract baby boomers

By FSD Staff on Dec. 15, 2016

New features include an expanded menu, interactive cooking stations and alcohol at dinner.

Menu

4 ways to sell wellness

By Alaina Lancaster on Nov. 22, 2016

Check out how operators are thinking outside the box to guide diners toward healthier options.

Menu

5 ways Twitter's popular foods can boost social presence

By Dana Moran on Oct. 26, 2016

While researchers were hoping to study health in different neighborhoods, FSD has takeaways for operators that could lead to successful social media marketing choices.

Operations

District casts student ‘celebrities’ to promote healthy eating

By FSD Staff on Oct. 26, 2016

High school students encourage younger ones to eat vegetables as part of the new “got veggies?” campaign.

Steal This Idea

Focus events around eatertainment

Oct. 17, 2016

Carrollton City School District created lucky tray days to help create an experience surrounding its brand. The trays are numbered and the winner receives a free lunch.

Operations

How to keep customers on-site for coffee

By Lisa Arnett on Oct. 17, 2016

How do you keep customers buying coffee on-site rather than drifting out the door to that big-name coffee chain down the street? Here are some best practices.

Steal This Idea

Recruit via public transit

Oct. 17, 2016

Because many locals use the bus system, Virginia Tech paid for some full bus wraps to advertise [job openings within] our dining services program.

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