On Focus Groups for Bob Hart
At Yahoo, in Sunnyvale, Calif., Bob Hart, director of operations/executive chef for Bon Appétit, saw his Indian program taking off. To keep improving the options, he decided a focus group would be the best way to find out ways the program could be
Critical thinking
When it comes to food, it seems, everyone’s a critic, and media types are no exception. Earlier this week, The Washington Post ran a story entitled, “Well, fed: We try the food at U.S. Government cafeterias.” Reporters were dispatched to foodservice facilities at seven federal government offices and asked to rate the quality of food and service.