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Pop-ups boost social-media following

Pop-up restaurants are a concept we thought would be appealing to our guests. Thus we created the One-Night Food Stand customer- appreciation event.

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Students and guests were encouraged to follow VT Dining Services’ social media accounts, including our @HokieDining Twitter feed, for updates and announcements surrounding the meal.  

Bill HessAssociate Director, Dining ServicesVirginia TechBlacksburg, VA

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