Kellogg’s® Specialty Channels

With the breakfast market breaking over $30 billion, non-commercial operators know they need to get in the game. The real strategy-making, aside from menu selection, revolves around speed of service, streamlining costs and upping the convenience factor.

Non-commercial operators who maximize their menus to meet the needs of consumers looking for portability and value, convenience and healthier options will find they can grab a larger share of breakfast food dollars—morning, noon or night.