Staying a step ahead
Q: Are there any other best practices to keep in mind when dealing with a foodborne illness outbreak?
A: Establish a thorough recall and withdraw plan to share with all entities involved, including dining managers, administrative managers, communications staff, directors and suppliers. It’s also vital to keep your team updated throughout the process. We’ve established a valuable partnership with the university sanitarian, who is often our connection to state government, the health department and other key organizations as we monitor the situation for up-to-date status. Utilize your communications or public relations team as well to prepare talking points and statements for public-facing outlets and inquiries. Lastly, monitor Consumer Reports and news outlets to help gauge public opinion of the relevant actions taken by your organization to address the outbreak.