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TABASCO® Brand

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TABASCO® Brand

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Bold flavors make eating healthy easy

Consumers’ tastes and preferences are changing. They still want to eat great-tasting foods, but they’re increasingly likely to want those foods to be better for them and have quality ingredients.

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Get creative to fuel the snacking generation

Today’s college students range from Gen Zers to millennials, but they might as well be called the snacking generation.

No doubt about it: It’s vegetables’ time to shine. In fact, according to recent Menu Monitor data from Technomic, vegetable mentions in the add-on menu category alone increased 15 percent in the last year. But that doesn’t mean that plain old steamed broccoli or a baked potato is enough anymore.

Stations where students can add flavor and customize their meals represent a very effective way for operators to keep engagement levels high.

Focusing on breakfast foods that pop with flavor is an effective way for operators to engage today’s college students.