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As the weather gets colder, consumer interest in seasonal drinks goes up, thanks in part to seasonal specials such as pumpkin spice lattes and peppermint mochas.
But when it comes to how foodservice operators can boost interest even further, a few tactics can be employed to spur more coffee sales. Is your business making the right moves in that department? Take this quiz to find out if you’re doing what’s necessary to maximize coffee sales this winter.