Torchys Tacos began as a food truck, selling elevated street tacos in Austin, Texas. The chain has now grown to 83 brick-and-mortar locations, but authenticity, creativity and providing “a damn good experience” are still at the heart of the concept, says Chief Marketing Officer Scott Hudler. Listen as he shares how Torchys stays true to its mission while providing the speed, convenience and value of a fast-casual concept.
EditMenu
- Fast, furious Miami flavors rev up for Grand Prix
- These 8 trends are moving menus forward around the world
- The way Gen Z eats, thinks and feels informs new wellness series at UPenn
- Versatile plant-based options at college and university foodservice are on the rise
- So long Menu Feed, welcome to Menu Talk
How Torchys Tacos created a ‘craft-casual’ niche in the competitive fast-casual arena
Chief Marketing Officer Scott Hudler shares how the Austin-based taco concept stays true to its food truck roots as it expands across the country. By Patricia Cobe on Dec. 17, 2020Want breaking news at your fingertips?
Click here or text FSD to (877) 281-7554 to receive text alerts from FoodService Director and get the news and insights that matter to your operation.
Thanks for signing up!
Click here to complete your profileMultimedia
The Latest
Listen to your daily news: FSD PodcastsNew episodes weekdays