This edition of Menu Feed is brought to you by Ventura Foods® | Hidden Valley®.
Chris Simms is founder and CEO of Lazy Dog Restaurant & Bar, a casual-dining chain with 39 units. Simms and his team strive to make Lazy Dog the “next generation of casual dining” by delivering a unique experience through the concept's menu mix, ambience and hospitality.
Instead of paring down the menu during the pandemic, the kitchen accelerated innovation, creating chef-designed TV dinners to go, partnering with a craft brewery to offer canned beers and starting a virtual concept called Jolene’s Wings. Inventive bar food is one of the concept’s trademarks, and a variety of creative snacks and small plates rotate regularly.
Chris Simms
Listen as Simms shares how Lazy Dog will continue building on these innovations and satisfying customers’ cravings as the chain grows.