3 revenue streams to consider tapping

money flying pocket

With overtime, minimum wage and scheduling legislation tacking extra weight to some operations' bottom lines, tapping new revenue streams could help keep heads bobbing comfortably above water. Check out how three operations have diversified their customer bases.

1. A la carte and brown baggers

einstein bros bagel sandwiches

During morning passing periods at Durango School District in Durango, Colo., members of the foodservice team load up a cart and sell a la carte breakfast items, such as bagels, yogurt, fresh fruit and milk. Not only does the mobile venture capture twice as many free and reduced-price students at breakfast, but sales have also spiked in wealthier districts. “We’ve seen a huge increase in a la carte dollars at sites that are normally low because kids bring their lunch,” says Krista Garand, supervisor of student nutrition.

Checking out 100 students in the matter of a five-minute passing period is a process of trial and error, Gerand says. She plans to add another cashier to the concept, because teachers—who also partake in the breakfast cart—started noticing kids were late to class. 

2. Cakes and seniors

claim jumper carrot cake

At Cardinal Community School District in Eldon, Iowa, the nutrition team has built out a bakery business, which has helped the department reinstate a positive balance. Most residents have to travel 20 or 30 minutes to get to the next grocery story or bakery, and Food Service Director Heather Smith saw an opportunity to gather extra revenue without making a massive investment. “We are a school that is on a highway in the middle of corn fields, so it’s a lot more convenient for parents to order birthday cakes from us and it gives us a lot of control when it comes to allergies,” Smith says.

But parents aren’t Smith’s only customers. Anyone can order and buy the cakes online, and one their biggest clients is a senior living facility. 

3. Pizza and community

pretty pizza

Woodfire Pizza, a concept in Liberty University’s new student union, makes Northeast-style pizzas in a wood stone oven. The pizzas are one of the most popular items among students, but the pies have also gained a following among the Lynchburg, Va., community. Duane Davis, general manager for Sodexo at Liberty, says they were surprised when they started getting visits from residents buying whole pizzas for their families. Now, Liberty is known to have one of the best pizzas in town, says chef Michael Lowe.

More From FoodService Director

Ideas and Innovation
mongolian grill

We started an express to-go program with set menu items that we’re also serving in our Mongolian grill and grill area that day. It decreases wait times by two thirds in some cases. Our customers are really happy with it.

Sponsored Content
healthcare foodservice coffee

From Smucker Away From Home.

Foodservice operators face a tall order when it comes to managing coffee service efficiently and profitably, not to mention meeting the standards of high quality and variety that consumers demand these days. According to Technomic’s 2018 Beverage report, consumers purchase an average of 3.8 beverages per week away from home; in terms of coffee, 37% of consumers say they are ordering it more now than they were two years ago.

That means there’s a lot of opportunity for foodservice establishments to attract consumers’ coffee dollars. In the...

Managing Your Business
kitchen staff

If noncommercial operators hope to pull job candidates away from restaurant jobs, here’s what they’ll need to offer, according to a flurry of new research.

The data underscore that pay, once third or fourth on most lists of the reasons foodservice employees leave a position, is becoming a far more important consideration for taking or keeping a job. Financial security is particularly important for members of so-called Gen Z, or what’s being defined as young people age 21 and under, according to the study just released by the National Restaurant Association Educational Foundation (...

Ideas and Innovation
tailgate

Not all the rivalry during a weekend of college football is limited to action on the field. Restaurants are intensifying their competition with college and university foodservices for the game day spreads that fans will set up in stadium parking lots and countless living rooms this season.

Operators ranging from Taco Bell to small independents are adding platters and meal packages this fall to capture more of the big-dollar spending by sports fanatics for tailgate parties and “couch gating,” the at-home version. They’re awakening to the opportunity many C&U foodservice...

FSD Resources

Code for Asynchronous jQuery Munchkin Tracking Code