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marketing

Operations

Largest US school districts celebrate Fresh Attitude Week

 By Bianca N. Herron on May 10, 2016

The event, created in partnership with the French Department of Agriculture, highlights healthy choices and the inclusion of produce in school meals.

Operations

University markets ‘Meal of the Week’ to encourage diverse eating

By FSD Staff on Apr. 18, 2016

Asbury University's tactics include displaying posters and small cards of the featured meal, as well as its recipe, on every table in the cafeteria.

Operations

How one Calif. district is making school lunch more appealing

By FSD Staff on Apr. 18, 2016

Clovis Unified School District officials advise gathering student input and watching food trends.

FSD Culinary Council

How to market your catering program

By FSD Staff on Apr. 15, 2016

Question:As spring events ramp up, what is your best approach for marketing your catering program?Answers from FSD's Culinary CouncilWe have found that one of the most effective ways to market our ser...

Operations

Calif. district promotes fruits and veggies by offering incentives

By FSD Staff on Apr. 12, 2016

Students can win prizes by participating in the 20/20 Fruit and Veggie contest, which encourages healthy eating habits, officials say.

Operations

Creative marketing encourages picky eaters to try new foods

By FSD Staff on Apr. 11, 2016

One FSD at a New York school district has gotten her students to eat kale by using marketing slogans like, “What doesn’t kale you makes you stronger.”

Operations

Workshop teaches foodservice staff how to make lunch more appealing

By FSD Staff on Mar. 28, 2016

The tactics shared included methods to reduce waste and increase sales of healthy items, such as giving vegetables creative names and placing white milk first in the lunch line.

Workforce

The best HR and marketing ideas

By Dana Moran on Mar. 15, 2016

A part of FoodService Director's "The Besties," these are the best human resources and marketing ideas operators have submitted in the past year.

Operations

The Besties

By Dana Moran on Mar. 15, 2016

These strategies and ideas aren’t just effective, off-the-wall, creative, profitable and zany. They’re the best—according to these operators.

Steal This Idea

Engage residents with a 'Chef of the Day' program

Mar. 14, 2016

Each month, Avanti Senior Living Towne Lake's culinary team selects a resident as Chef of the Day. The resident then prepares a dish during happy hour.

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