Crunching the lunch business numbers

Operators share their outlook for lunch’s participation/sales growth.

Here’s a look at what’s happened to lunch participation/sales in the past two years and also what operators expect to happen to this daypart’s growth potential in the next two years. 

Total:

  • 43% of the total sample say lunch participation/sales increased in the past two years. For those who saw an increase, the average jump was 20%.
  • 22% of the total sample say lunch participation/sales decreased in the past two years. For those who saw a decrease, the average drop was 11%.

B&I:

  • 52% of the B&I operators say lunch participation/sales increased in the past two years. For those who saw an increase, the average jump was 19%.
  • 24% of the B&I operators say lunch participation/sales decreased in the past two years. For those who saw a decrease, the average drop was 11%.

Colleges:

  • 57% of the college operators say lunch participation/sales increased in the past two years. For those who saw an increase, the average jump was 26%.
  • 14% of the college operators say lunch participation/sales decreased in the past two years. For those who saw a decrease, the average drop was 19%.

Schools:

  • 20% of the school operators say lunch participation/sales increased in the past two years. For those who saw an increase, the average jump was 16%.
  • 46% of the school operators say lunch participation/sales decreased in the past two years. For those who saw a decrease, the average drop was 9%.

Hospitals:

  • 62% of the hospital operators say lunch participation/sales increased in the past two years. For those who saw an increase, the average jump was 14%.
  • 14% of the hospital operators say lunch participation/sales decreased in the past two years. For those who saw a decrease, the average drop was 9%.

NH/LTC/senior living:

  • 33% of the NH/LTC/senior living operators say lunch participation/sales increased in the past two years. For those who saw an increase, the average jump was 24%.
  • 15% of the NH/LTC/senior living operators say lunch participation/sales decreased in the past two years. For those who saw a decrease, the average drop was 16%.