Walmart on Campus Opens at Georgia Tech

Retail giant debuts third small-format college store.

Aug. 19—Wal-Mart Stores Inc. has opened its third Walmart on Campus store on Aug. 14. The new small-format location is on the campus of the Georgia Institute of Technology in Atlanta, in Georgia Tech's "Technology Square" in the space formerly occupied by a restaurant.

The first Walmart on Campus opened at the University of Arkansas in Fayetteville in January 2011, and the second at Arizona State University in May 2013.

The Walmart on Campus format offers quick and convenient shopping, with health and wellness services, general convenience items and merchandise tailored to the campus, at Walmart's "everyday low prices."

"With our smaller format and being located right on campus, our store is perfect for those who need to pick up a prescription or something for a quick meal," said store manager Stacy Khorana. "Our customers will be able to find what they need quickly and easily and then head on back to class."

The pharmacy offers a full range of products and services. Pharmacy team members can answer product and prescription questions and offer health and wellness solutions. The pharmacy will serve most insurance plans and features Walmart's signature $4 generic prescription program.

The 2,500-square-foot store is part of a pilot program designed to provide Georgia Tech students and faculty, as well as the surrounding neighborhood, more convenient access to affordable products. It employs approximately 10 associates. It is open Monday through Saturday 8:00 a.m. to 10:00 p.m. and Sunday 10:00 a.m. to 6:00 p.m.

"We were looking for something that was a nonrestaurant replacement when Ribs-n-Blues closed," said Rich Steele, senior director of auxiliary services in a press release.

"Walmart pharmacy was a good connection with Georgia Tech--the CEO of Walmart had been on campus speaking in 2010. In 2011, we started conversations with Walmart about the idea of placing their new concept somewhere at Tech," Steele said.

The grand-opening celebration included presentations of $2,500 in grants from Walmart and the Walmart Foundation to local community groups.

"I am delighted that Georgia Tech is bringing this unique Walmart concept to its Midtown campus," said Atlanta City Councilmember Kwanza Hall. "Tech students and their in-town neighbors are hungry for new shopping options that fit their budgets and lifestyles and respect the urban fabric of this dynamic part of the city."

Bentonville, Ark.-based Wal-Mart Stores currently operates approximately 3,100 Supercenter locations, about 250 Walmart Neighborhood Markets, 17 Walmart Express stores and three Walmart on Campus stores.

More From FoodService Director

Ideas and Innovation
bus advertising jagermeister

Because many locals use the bus system, we paid for some full bus wraps to advertise [job openings within] our dining services program. The buses go all over campus where students can see them, and to apartments where the public can see them. To top it off, the cost wasn’t much more than newspaper rates.

Managing Your Business
line kings girl goat open kitchen

Open kitchen concepts satisfy guests’ curiosity and desire for transparency. But there are some caveats. Here’s how to create a positive experience for both staff and customers when the walls are down.

Train to serve

With the back-of-house up front, everybody gets hospitality training. “Our cooks understand the food and what they’re doing incredibly, but translating that to guests requires [soft] skills that need to be honed,” says Marie Petulla, co-owner of two restaurants in Southern California.

Dress for a mess

At Girl & The Goat in Chicago, chef-owner Stephanie...

Ideas and Innovation
regions hospital exterior

One of our new concepts, YumMarket, is a play off our YumPower brand that we have out in the community. We use YumPower in K-12 schools, and there’s a kiosk in a nearby minor league ballpark. We feature only better-for-you choices, such as fresh-made pizzas, sandwiches and healthy grain salads. We want people to know we are taking care of people here the same way we are in the overall community.

Ideas and Innovation
herb garden wall

In high-volume operations, few look at herb gardens as the end-all-be-all budgeting solution. But that doesn’t mean there isn’t a return on the investment. The value, operators say, is in the message herb gardens and herb walls send—that an operation uses ingredients that are fresh, sustainable and healthy. Here’s how the growing areas have paid off at three operations.

A cafeteria wall at Miles River Middle School in South Hamilton, Mass., houses three rows of hydroponic lettuce spearheaded by an interdisciplinary group of health, science, math, technology and foodservice employees...

FSD Resources