Starbucks trucks roll out on campus
The coffee chain's pilot program is sending its food trucks to three college campuses to serve food and drinks with more flexible hours than some dining halls.
NEW YORK — Here's something that will make returning to school less painful for some college students: Starbucks is launching food trucks.
The lucky students at Arizona State University, James Madison University in Virginia and Coastal Carolina University in South Carolina won't have to hit up the school cafeteria for a cup of coffee or snack any longer. The mobile Starbucks truck could be parked right along their route to that 8 a.m. class.
The trucks will offer a menu of food and drinks nearly identical to that found in Starbucks (SBUX) stores and will move to various locations on the campuses, the company said in a news release.