Bus ‘N Breakfast

julie-farris, Steal This Idea, Rockwall Independent School District, Bus 'n BreakfastJulie Farris
Child Nutrition Director
Rockwall Independent School District
Rockwall, Texas

Last year we encouraged breakfast participation with a Bus ‘N Breakfast promotion. From October through February, once a month students who rode the bus received a coupon for a free breakfast item. This increased our participation overall by more than 2%, and at one campus participation increased 18% in one month.

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