marketing

High school students encourage younger ones to eat vegetables as part of the new “got veggies?” campaign.
star wars storm trooper
A favorite event at The Ohio State University Wexner Medical Center is its “May the fourth be with you” (aka “Star Wars”) day on May 4.
tray number
Carrollton City School District created lucky tray days to help create an experience surrounding its brand. The trays are numbered and the winner receives a free lunch.
bus advertising jagermeister
Because many locals use the bus system, Virginia Tech paid for some full bus wraps to advertise [job openings within] our dining services program.
regions hospital exterior
One of Regions Hospital's new concepts, YumMarket, is a play off our YumPower brand that we have out in the community. YumPower is used in K-12 schools and ballparks...
coffee barista
How do you keep customers buying coffee on-site rather than drifting out the door to that big-name coffee chain down the street? Here are some best practices.
For corporate cafeteria customers, rewards points promoted healthy choices more successfully than discounts.
brand construction illustration
Here’s how the University of Michigan launched a major brand refresh.
social media icons
Getting likes and shares for social media videos is cool, but not as important as using those platforms to create a sense of community among diners and staff.
soccer player girl
Carrollton City School District created a branding program to convey the message that success starts with school nutrition. What’s something our school is great at?

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