Chefs who make a difference

These 10 chefs are influential not only in their operations but their communities as well.

Richard Hoelzel, CDM
Corporate Executive Chef
Morrison Senior Living

Why Chef Richard?
According marketing department at Morrison Senior Living:

“Richard Hoelzel is a highly qualified chef with a diverse background and strong technical skills who has dedicated his career to inspiring others with his deep passion for food. In his current role as corporate executive chef for the Senior Living sector, Richard brings together the nutritional and culinary aspect of his craft. Richard truly understands that you do not have to compromise quality food offerings by making the food nutritious. Richard has developed outstanding relationships with our internal dietitians to drive our food philosophy and standards and ignite excitement in creating five-star quality dining experiences for the residents.

One of Richard’s strongest attributes is his ability to lead others. Richard has great vision and is able to communicate his vision to others and win them over with his contagious zeal for life. He inspires our chefs and managers to stretch themselves and continuously push the envelope in driving our standards and quality of service. When speaking in front of others in a training class or sales presentation, Richard has a commanding presence and captivates his audience. Richard leads by example and is very responsive to the needs of all his stakeholders. He is very committed as a servant leader and follows through on his commitments. He works tirelessly in serving our residents, managers and clients.
Richard’s passion for the training and development of others is evident in his approach to the support of our accounts. He is very hands-on and works side by side with our chefs and dietitians to ensure they understand how to execute on our brand promise. Richard possesses a strong ability to listen to the ideas and points of views of others and develop solutions to problems using different perspectives, all while leaving title and ego checked at the door.

In addition to Richard’s contribution to the Senior Living sector, he frequently reaches across sector lines to share best practices, break down silos and leverage his outstanding relationships to help everyone in the Compass family. Richard recognizes that together we are better and instills that philosophy with everything he does.”

More From FoodService Director

Ideas and Innovation
chicken wings

We started advertising our chicken wings as halal wings with assorted sauces. Our inspiration was to inform customers of an option that was available but not widely known. By changing our approach to our marketing efforts, we were able to exponentially increase participation in the consumption of our halal menu items.

Managing Your Business
busy kitchen

While catering a wedding for a previous employer years ago, Rahul Shrivastav—now director of catering at University of Michigan—found himself in a panic when an elevator malfunction put salad service on hold. “The wedding was in a very old building and the elevator had issues,” he says. “We had 200 plated salads in the freight elevator when it got stuck. The dinner needed to start—they were doing their toasts.” In a panic, Shrivastav hustled up a plan B: His team would station a chef outside the ballroom, and he’d plate new salads right there.

Luckily, the elevator was fixed in...

Menu Development
beau rivage resort blended burger

Stealth health is so 1998. When author Evelyn Tribole’s original book on sneaking healthy add-ons into meals was published nearly 20 years ago, there may have been a genuine nutrition need to fill. But as today’s diners are increasingly requesting more produce at the center of the plate, another need has taken the lead: a desire for creativity. Here’s how operators are openly blending meat with other ingredients—or eliminating animal products entirely—to take protein to another level.

In April, dining halls at Yale University in New Haven, Conn., began offering the Beyond Burger, a...

Ideas and Innovation
desserts plate

We’re knocking down a wall in our bar area, which will create a more inviting atmosphere and allow us to host a coffee and dessert bar in the space on off nights when the bar is closed.

FSD Resources